Listing Creation Best Practices | GLOU Beauty Marketplace
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listing creation & best practices

listing creation best practices

Tips for getting started and making sure your listings are approved.

Step 1 Upload

STEP 1:  UPLOAD! Everything! All at once!

Have all your photos ready to go before you select your files. You must have at least one photo per product.

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You know those "prove you are not a bot" picture matching captchas? We use a very similar technology, so if we can't easily identify your skincare, makeup and beauty products, it's best to include more than one picture, and/or include a description.

Step 1 Photo Tips

STEP 1 TIPS:  PRODUCT PHOTO

In most cases one photo is enough. You can call it a one and done situation when the product is

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• New

   AND

• Clearly identifiable product name and brand

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Skinfix eczema Hand Repair Cream product shot against a light grey background. And a green check mark on the top right corner.
The end of a lipstick showing the brand name, shade and other product details. And a green check mark on the top right corner.
A lipstick with cap, and a red "X" on the top right corner.

More than one photo is necessary if:

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• There are no words on the product in the picture

   OR

• Used

   OR

• Swatched

A Westman Atelier makeup product, with "New" noted on the top left and "Not identifiable" and a red "X" noted at the bottom.

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The back of a Westman Atelier highlight showing the product name, shade and other product details. The word "New" is noted on the top left, and "Clearly identifiable" and a green check mark noted on the bottom.
A Farmacy Very Bright Cherry serum with "Used" noted on the top left and "Easily identifiable" and a green check mark noted on the bottom.

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A skincare serum shown on the side showing the usage level. The word "Used" is noted on the top left and "Shows usage level" and a green check mark is shown on the bottom.
A rms beauty makeup product, with "Swatched" noted on the top left and "Not identifiable" and a red "X" noted at the bottom.
The back of a rms beauty makeup product showing the product name, shades and other product details. The word "Swatched" is noted on the top left and "Clearly identifiable" and a green check mark noted at the bottom.

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A lip-quad with lid open. The word "Swatched" is noted on the top left, and "Shows usage levels" and a green check mark is noted below.
Step 2 Listin

STEP 2:  LISTING

As the default, each photo uploaded will show up as its own listing. 

A listing of makeup and skin care products uploaded for sell on Glou Marketplace. Each beauty product listed has a photo, and a data fields for price and description. There are also buttons to show if the beauty product is "New", "Swatched" or "Used".

To combine products together, check the images that belong together and click "Combine". ​

The 10 photos uploaded are now sorted into the 5 products/listings. Now, all you need to do is answer:

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1) Selling price

2) Product condition (New/Swatched/Used)

3) Description if applicable. (See next section)

4) Product size (Sample/Mini/Full-Size)

5 beauty product listings with price and description data fields populated with the correct information for each item.

STEP 2 TIPS:  DESCRIPTIONS AND WHAT TO DISCLOSE

Step 2: Descriptions

It's always great to include a brief description but, in most cases this field is optional. The best way to decide if you should include a few words is by putting yourself in the buyers' shoes. What would you want to know?

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The description field is mandatory for: 

• Used products (buyers like to know about the usage levels)

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• Identifying shade, scent, or other non-obvious variation

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• Products with expiry dates (typically found on sunscreens, acne treatments, sheet masks)

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Step 3: Confirmation

STEP 3:  CONFIRMATION

This is where you should review your listings and make sure everything is accurate.

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We also break down the fees we charge so you know exactly how much to expect to make on each product. 

Seller confirmation summary page with photo of each beauty product, listing price, Glou fee, how much You get, condition and description of each item.
Step Three: Approval process

STEP 3 TIPS:  GLOU'S APPROVAL PROCESS

We are continuously working on making the approval process even faster and more accurate for our users.

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Here is some insight into what would prevent a listing from going live:

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• Missing description according to our listing guidelines

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• Non-original photos (taken from another website, or stock photo)

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• You are selling an unusual quantity of the same product (this flags our system as potential counterfeits)

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• Picture is too blurry/low resolution

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Glou will reach out to you if there is a problem with your listing and let you know what to do. Otherwise, you should expect listings to be live within 24 hours.

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